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Customer list & references

Petra Wüst offers presentations, in-house corporate training and private coaching internationally in German and English. Her customers include leading companies from a wide range of industry sectors.


  • Airex AG
  • Allianz Suisse
  • AXA
  • Basler Kantonalbank
  • Business Tools AG
  • Coop
  • Credit Suisse
  • ETH Zürich
  • ewz
  • IWB
  • Kinderspital Zürich
  • Lidl Schweiz
  • Migros
  • Roche
  • SBB
  • Schwyzer Kantonalbank
  • Six
  • Strassenverkehrsamt Kanton Zürich
  • Swiss Life
  • Toppharm Apotheken
  • Topwell Apotheken AG
  • UBS
  • Universität Basel
  • Universität Lausanne
  • UniversitätsSpital Zürich
  • Verwaltung Kanton Zürich
  • WIR Bank
  • ZHAW


  • Major banks and Swiss cantonal banks
  • Pharmaceutical
  • Chemist
  • Food
  • Insurance
  • Hospital
  • Business consultancy
  • Retail
  • Railway
  • Federal and cantonal departments and agencies
  • Universities and higher education institutions
  • Political parties
  • Charitable organisations, associations and societies
Kunden von Petra Wüst

Partners and associations

Athenas is a dynamic, fast-growing business in the speaking and presentation sector that provides top class, trend-setting speakers.

International platform for German-speaking trainers, presenters and coaches. We have connections to over 6000 experts worldwide through our umbrella organisation, GSF.


Petra is a highly skilled professional in self-branding and team branding. Dr. Wüst also highly motivating public speaker. She is very emphatic, directly addresses questions and issues, a great panelist. It was a pleasure to discuss with her the challanges around female leadership in Switzerland.

I would like to sincerely thank you for your excellent coaching on the topic of Personal Branding. As an expert in this area, you walked us systematically through on what having a “Personal Brand” means, what we as individuals can do to phrase it, to promote it and establish our Personal Brands in our individual business environment. 

Dear Petra, I learned a lot and really enjoyed the self marketing course today. You have great energy and a caring nature, which helped create a sense of ease and familiarity among us all. 

Your experience from the world of business is very interesting and informative. Confident presentation, clear tasks, lively and helpful guidance.

Her style is brisk and positive with no wasted time, she leads seminars in a clear and competent manner, her tone is warm and friendly.

I highly recommend her. I would attend another seminar by Ms Wüst any time.

The skills you thought us to develop a personal plan in a systematic way, which is applicable to all sorts of challenges, will definitely help me in my further career and perhaps personal life.

Great discussion. Petra Wüst is really knowledgeable on the topic and she could share some tips, good anecdotes and stories along the course.

I worked with Petra Wuest during the organization of This is Me... and my Brand, one of the workshops organized by the Healthcare Businesswomen’s Association on personal branding, a topic that Petra is expert on. During the workshop, we explored the 13 elements of the Self Branding Model, developed by Petra herself. I find Petra very professional, energetic, engaging, and conscious of her audience when she speaks in public. She gracefully adapts her speech as attendees make questions, and gives practical tips that one can start putting into practice right after a session. We received very good feedback from the attendees of the workshop. I highly recommend working with Petra and I hope to work with her again soon!

Participants in the Business Tools courses are always impressed by Dr. Wüst, and she is always rated very highly when she lectures at ETH. This is hardly surprising, since Petra Wüst combines a broad range of expertise, enormous passion and a lot of practical experience with a friendly personality.

Thanks again for the very energizing impulse session on successful self-marketing.

You practice what you preach!

The presenter is spontaneous, warm and skilled. I found her gripping and motivational time after time.

Thank you for this empowering, high quality, human effort! May we all follow your advise, and find and focus on the good, strong self!

It was refreshing, meaningful, interesting and enriching.

Thank you very much for this inspirational session!